division50

division50 is a sales development firm that builds custom lead generation engines inside client companies. Its work spans prospecting, multichannel outreach, lead qualification and B2B sales, together with paid advertising. Clients can engage the firm in two ways: as a full-service agency that runs the entire lead generation process on their behalf, or through training courses that teach in-house teams to build and operate the systems themselves.

The firm's methodology is organised into four phases: laying the foundation, prospecting, outreach, and closing. Under its full-service offering, division50 handles prospecting, outreach and qualification end to end as a managed service. Its custom lead generation engines install complete sales development systems directly into a client's organisation, equipped with current tools and strategies. Separate training courses cover how in-house teams can run their own lead generation and sales development operations.

division50 works across B2B companies in various industries. The firm describes its approach as hands-on and practical, with an emphasis on efficiency and cost-effectiveness. Further information is available at https://division50.com/.