Shopra
Shopra builds a platform that unifies distributor, retailer and digital data for beverage brands, giving sales and planning teams live product performance analytics refreshed daily.
Shopra is building an operating system for beverage brands. Its platform unifies distributor, retailer and digital data into a single view, so that beverage sales and planning teams can see how products are performing in market. The company targets a specific and persistent inefficiency: teams in the sector typically wait two to three weeks for a usable report, and rely on three or four people to compile them.
The company's product, the Shopra Platform, brings shipments, depletions and retail scan data into one live view, allowing teams to see what is tracking to plan, what is not, and why. Features include real-time performance monitoring, distributor drill-downs, stock rates and AI-driven predictive analytics. Data is refreshed automatically every morning, removing the need for manual compilation and keeping the numbers current without team effort.
Shopra's technical work spans data integration and unification, real-time performance monitoring, AI-driven predictive analytics, retail scan data analytics, and distribution and shipment analytics. It serves the beverage sector and adjacent verticals, including beverage suppliers within consumer packaged goods, beverage distribution and retail. The emphasis is on automation and data trust, with tools built for sales and planning teams rather than analysts alone.