Karla

Karla is a software company serving e-commerce merchants. It provides a unified post-purchase delivery experience platform that consolidates parcel tracking, proactive notifications and personalised customer engagement, turning what is often a fragmented part of the online shopping journey into a channel for retention and sales. The company's work sits at the intersection of e-commerce, retail, logistics and last-mile delivery, and customer service.

The company's product, the Karla post-purchase delivery platform, combines seamless parcel tracking with proactive notifications and personalised engagement. Its stated aim is to make last-mile delivery function as a retention and revenue channel rather than a cost centre. Reported outcomes include a reduction of up to 75% in delivery-related customer inquiries and merchant upsell revenue of up to ten times.

Technical work at Karla spans parcel tracking, proactive notification systems, post-purchase engagement software, e-commerce delivery technology and personalised customer engagement. More than 120 brands are connected to the platform. The company can be found online at https://getkarla.com/.